Kerker has been named agency of record for Minnesota-based, Fortune 1000 company Deluxe Corporation. The agency, which has created highly successful marketing campaigns for Piper Jaffray, Bremer Bank among other financial institutions, was selected to help Deluxe with its small business initiative.

Deluxe, a sophisticated technology company providing a full spectrum of risk management services to financial institutions and small businesses, was previously positioned as the supplier of “The Most Popular Checks in the World®.” Today, nearly 35 percent of Deluxe Corp. revenue now comes from non-check related products and services.

“Deluxe has created and sustained one of the most successful brands in the history of the financial services industry,” said Kerker President Chuck Kelly.  “Moving forward, they understand the importance of anticipating and leading the transformation in small business . Now, Deluxe is recreating their market presence and relevance– while staying true to their brand heritage. We are honored to be their partners in this brand transformation.”

About Kerker
Kerker is a full-service agency inventing iconic ideas in advertising, direct marketing and promotion, interactive, design and research for a broad range of local, national and global clients.  Kerker clients include Johnsonville Sausage, Taco John’s, Roundy’s Supermarkets, Inc., Piper Jaffray, Robins, Kaplan, Miller & Ciresi L.L.P., United Sugars, Mall of America, Minnesota Zoo, Venture Bank and the YMCA.  For more information about Kerker, visit www.kerker.com.  Kerker is a member of Worldwide Partners Inc., the world’s largest network of independent marketing and communications firms.

About Deluxe Corp.
Building on our legacy as one of the top check producers in the North America, Deluxe has evolved into a trusted and valued advisor to financial institutions and small businesses.
A Fortune 1000 company with more than 8,000 employees, Deluxe helps financial institutions and small businesses grow their businesses through a wide range of innovative products and services in fraud prevention, customer loyalty and brand building.